Arhlene A. Flowers, associate professor of Integrated Marketing Communications, announces the publication of her new book, Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide, which was released this month by Routledge, a global publisher of academic books, journals, and online resources in the humanities and social sciences.
The 486-page book covers best practices in communicating with diverse international markets and multicultural audiences in multiple print, electronic, and digital platforms. A companion website will be launched shortly with online resources for educators and students.
The book is available in hardcover, paperback, and eBook editions. Routledge is a member of Taylor & Francis Group. For more information, visit the publisher’s website at http://www.taylorandfrancis.com/books/details/9780415748841/
https://www.ithaca.edu/intercom/article.php/20151210100434122