Thursday, December 10, 2020, 6:00 - 7:00 p.m. Thursday, December 10, 2020, 6:00 - 7:00 p.m.
ZOOM Registration Required: ithaca.zoom.us/webinar/register/WN_V7y081yIRHafiU3GFRK1vA
This program is open to Ithaca College's current students, faculty, staff, and alumni. There is no cost to attend.
The Park Roundtable series convenes leading experts, practitioners, and Park faculty in a formal panel presentation to explore key issues in the industries and professions.
Digital storytelling at its most basic core is the practice of using computer-based tools to tell stories. There are a wealth of other terms used to describe this practice, such as digital documentaries, computer-based narratives, digital essays, electronic memoirs, interactive storytelling, etc.; but in general, they all revolve around the idea of combining the art of telling stories with a variety of multimedia, including graphics, audio, video, and Web publishing.
Faculty Moderator: Scott Hamula, ASSOCIATE PROFESSOR AND CHAIR, STRATEGIC COMMUNICATION
Scott Hamula began his professional media career working as the summer trafficopter coordinator at WBEN-AM/FM while attending college in Buffalo. Later, he produced several programs for WGN-AM while attending graduate school in Chicago. He later joined the Mid-West Family Radio Group and served as an Advertising Account Executive for WSJM-AM/WIRX-FM in St. Joseph/Benton Harbor, Michigan. Later, he served as their Advertising Sales Manager of WSJM-AM. After moving back to New York's Finger Lakes Region, he held General Advertising Sales Manager and General Manager positions at radio stations located in Geneva [WGVA-AM/WECQ-FM] and Canandaigua [WCGR-AM/WLKA-FM]. After joining Ithaca College, he continued to serve as a Senior Advertising Account Manager for a number of area businesses through The Finger Lakes Radio Group (three FMs/five AMs) headquartered in Geneva. Professor Hamula began my teaching career as an adjunct marketing professor at Lake Michigan College in Benton Harbor, Michigan. After moving back to New York, he was an adjunct faculty member for Cayuga Community College in Auburn and Finger Lakes Community College in Canandaigua. For five years prior to joining IC, he was the assistant professor of marketing serving on the faculty at Keuka College located just outside of Penn Yan, New York. He has been at Ithaca College since 1999.
CONFIRMED SPEAKERS
Rachel Yohe IC’18 Social Strategist & Community Manager at MRY
Rachel Yohe is a NYC based Community Manager and Social Strategist at MRY. She manages all social channels for Pop-Tarts and Eggo under the Kellogg's business, and has previously worked on other consumer packaged goods brands under Unilever and Coca-Cola. When she's not running war rooms, finding viral opportunities, or writing briefs, she stars in Meme Girls, a weekly Mean Girls-themed show on MRY's Instagram. In her spare time, she enjoys figure skating and performing.
Elissa DeBruyn IC’15 Jr Art Director at Saatchi & Saatchi
Elissa DeBruyn graduated from Ithaca College in 2015 as an IMC major. From there she got a job at WebMD working as a graphic designer and self-diagnosing any time she so much as coughed. After deciding she wanted to explore the consumer side of advertising, she went to Miami Ad School for Art Direction. While there she interned at Saatchi & Saatchi, where she is now currently employed working on brands like Always, Tampax, and Luvs. When she isn't working you can find Elissa crocheting or playing the Sims4.
Andrew Hiltz IC’08 Innovative Learning Designer at Paychex
After graduation in 2008 with a degree in Organizational Communications, Learning and Design, Andrew moved to Rochester, NY and began working for Premier Technical LLC, where he spent two years creating outsourced training solutions for small and medium businesses in the greater Rochester area. He moved to a Learning Designer position at Paychex, Inc. 19 years ago, a Training Top 125 company, where he has spent 10+ years creating a variety of e-learning experiences for a variety of audiences using many industry-standard and innovative tools combined with the power of storytelling and learning games.
Other invited guests who may confirm availability prior to the event (tentative):
Crystal Kayiza IC’15 Documentary Studies & Production
Stephanie Khoury IC’15 Documentary Editor / Producer
Matthew Rakow IC’10 Head of Strategic Accounts at MOFILM
The Roy H Park School of Communications offers a series of virtual forums to make new connections, spark insights and build momentum in our shared interest in communications. These forums provide an open, accessible format that engages our community and allies in driving the discussion around our mutual industries and professions.
For more information contact Ann-Marie Adams, interim Park Professional Development Coordinator/First Year Advocate via email aadams4@ithaca.edu or by cell phone 607.229.8071.
Individuals with disabilities requiring accommodations should contact Ann-Marie Adams, aadams4@ithaca.edu. We ask that requests for accommodations be made as soon as possible.
https://www.ithaca.edu/intercom/article.php/20201206173706392