Ithaca College

Park School alumni from across the country will share their expertise with students, faculty, and staff in a series of panel discussions and screenings September 30 and October 1. The events are being held in conjunction with Fall Splash, the college’s reunion/homecoming weekend.

Sessions are open to the public and topics include: Advertising/PR/Marketing/Branding;  Reinventing Traditional Media; Entrepreneurship: Developing your own Content & Brand; and a screening of the documentary, "Dying to Live." 

"Advertising/PR/Marketing/Branding"
Thursday, September 30, 2:00–4:00 p.m.
Park Hall 220
Alumni from companies including Red Shoes Marketing, G2 Direct and Digital, ESPN, The Ant Farm, and Cayuga Radio will share their experiences in their respective fields.

Documentary Screening: Dying to Live
Thursday, September 30, 4:30 p.m.
Park Hall Auditorium
Every day in the U.S. about 20 people die waiting for transplant organs, because of a lack of donors. Dying to Live, directed by Lance Lipman '72, tells the inspiring stories of four hopeful organ recipients as they struggle to stay alive long enough to reach the top of the waiting list. For more information on the film, visit: www.transplantdocumentary.com.

"Reinventing Traditional Media"
Friday, October 1, 1:00–3:00 p.m.
Park Hall Auditorium
A panel of alumni from a diverse group of fields -- including television broadcasting, television production, Internet news, and more discuss how traditional media can survive in a 21st-century environment.

"Entrepreneurship: Developing Your Own Content and Brand"
Friday, October 1, 3:00–5:00 p.m.
Park Hall 220
Several self-made media personalities and authors discuss to take an entrepreneurial approach in developing your media brand.

Individuals with disabilities requiring accommodation should contact April Johanns (607-274-1789, ajohanns@ithaca.edu). Please make requests for accommodation as soon as possible.