Ithaca College

The 2nd Annual U.S. Media Literacy Week will be held from October 31-November 4, 2016. This week is designed to bring attention and visibility to media literacy education in the United States. The National Association for Media Literacy Education is working to create a media literacy week to showcase the amazing work done by media literacy educators and organizations across the country. The overall mission of Media Literacy Week is to highlight the power of media literacy education and its role in education today.

The events of Media Literacy Week begin with the Digital Citizenship Summit Kick Off Event and dive into several events spanning across the country. For more information on the event calendar visit: https://medialiteracyweek.us/home/calendar-of-events/.

Project Look Sharp celebrates the 2nd Annual Media Literacy Week with a webinar on the "Media Constructions of Presidential Campaigns"—a timely topic that you can apply immediately in your high school and college classrooms.  Join us on Tuesday, November 1 at 7PM EDT. Visit https://www.eventbrite.com/e/media-constructions-of-presidential-campaigns-tickets-28556339781 to register. 

 In this highly interactive webinar, Sox Sperry, Project Look Sharp's primary curriculum writer,  will demonstrate our unique and proven approach to constructivist media decoding. New and veteran educators will learn to: 

·     Embed the six key concepts of media literacy into your curriculum and tie them to educational standards;

·     Engage students through their daily media landscape, then expand to study the historical context and to critically analyze the credibility of candidates & media representations;

·     Teach in a way that models democracy—asking questions that unpack students’ different interpretations, while fostering productive dialog and critical thinking around “hot button” topics; 

·     Use Project Look Sharp’s large library of resources to create your own lessons that further your educational goals.

The media and lessons used are drawn from the popular Presidential Campaigns  (http://www.projectlooksharp.org/?action=presidential) curriculum collection, which is available free from our website and has just been updated for the 2016 campaign.

Project Look Sharp is Ithaca College’s Media Literacy Initiative. Project Look Sharp supports the integration of critical thinking through media literacy in school curriculum and teaching. They do this through developing and providing lesson plans, media materials, training, and support for educators at all education levels. The purpose of media literacy education is to help individuals of all ages develop the habits of inquiry and skills of expression they need to be critical thinkers, effective communicators, and active citizens in today’s world.